Consultant for Market Survey-Mrauk U Township, Rakhine State (RE)                                      Date: 25 May 18 Relief International is a leading nonprofit organization working in roughly 20 c…

Consultant for Market Survey-Mrauk U Township, Rakhine State (RE)


                                   Date: 25 May 18

Relief International is a leading nonprofit organization working in roughly 20 countries to relieve poverty, ensure well-being and advance dignity. We specialize in fragile settings, responding to natural disasters, humanitarian crises and chronic poverty.


Relief International combines humanitarian and development approaches to provide immediate services while laying the groundwork for long-term impact. Our signature approach — which we call the RI Way—emphasizes local participation, an integration of services, strategic partnerships and a focus on civic skills. In this way, we empower communities to find, design and implement the solutions that work best for them. 


The three-year project inter alia aims to build the capacity of township authority staff to engage in participatory development planning that is inclusive of all communities. This is achieved through a range of technical assistance, including the planned training of the township authority staff in the second half of 2018.

In May 2018, RI will carry out an assessment of the training interest and needs of the township authorities in Mrauk U and Myebon, in order to inform the planning of the future trainings, and to ensure its effectiveness and relevance. RI is seeking a consultant(s) to carry out this process of assessment.


Accountability, Equity and Inclusion

Relief International values accountability, equity and inclusion in all aspects of program and project activities, and fully respects “Do No Harm” principles. Its staff is committed to ensuring the non-discrimination of marginalized groups in the management and allocation of resources, and fostering local participation, accountability, integration of services and strategic partnerships.


Title:                                                                    Consultant for Market Survey

Length of Assignment:                                  15 days

Project Start Date:                                           1st June 2018


Terms of Reference

Scope and purpose of the market survey

In consultation with the local authorities, RI has selected two village tracts in Mrauk U township, with a total of 8 villages to be included in the market survey. The villages are within 2 kilometers of each other, and are approximately 6km from Mrauk U town and easily accessible by road. The 8 villages have a total population of 7,737 people. The economies of the villages are dominated by the agriculture sector.

In collaboration with RI project and MEL staff, the consultant(s) will carry out a market-focused survey of businesses and services within the central markets of the selected 8 villages. The survey has two principle objectives:

  • To identify entry points into local markets for key commodities and services by local entrepreneurs and workers. These entry points include identification of goods and services that are already available in the market yet have not hit market saturation due to high demand, and those lacking due to insufficient supply. Insufficient supply could refer to lack of skilled labor and/or inefficiencies with the supply chain of necessary resources.
  • To provide recommendations on bridging the gaps in supply/demand of goods and services as well as key areas of opportunity and growth for people seeking to enter the market.


Specific duties

  • The consultant(s) will define an appropriate survey methodology and tools in consultation with the RI project and MEL staff. The methodology and tools will collect information on the following elements of the survey. The consultant will be required to deliver all data collection tools, methods, and raw data files to RI staff as part of the final deliverable
  • Define estimated market population (daily/weekly visits, age/gender demographics of market population, purchasing preferences, etc.)
  • Identity the constraints for certain people accessing these markets, including women, persons with disabilities and specific ethnic/religious groups
  • List the top items/commodities procured within the last 3 months Identify specific times/periods and reasons for items/commodities not being reasonably available (systematic and routine or unknown periods and chaotic).
  • Alternative sources of items/commodities that are (periodically) unavailable in the local market (in order to help identify possible bleedout shortages as a result of increased demand in outlying markets). Secondary analysis would be on complementary items that act as market replacements.
  • Preferences of market-goers for any goods/services that are lacking or under-supplied in their most-frequented marketplaces.
  • List of the types of goods and services available in each market, while also noting the tenure of business and demographic (gender, ethnic, religious, etc.) ownership of each. Obtain historical price averages for identified goods and services
  • Provide training for local enumerators to be identified by RI
  • Provide mentoring/guidance to enumerators during the course of the data collection
  • Compile and analyze the data collected by the enumerators
  • Prepare a market analysis report for submission to RI



  • Survey tools for both business owners and marketgoers, including sample size and methodology for sampling
  • Observation checklists for historical pricing and market conditions
  • Conduct data collection in identified target markets, with effective oversight of all enumerators, including ad-hoc data verification guidelines
  • Survey guidelines and other training materials to support the work of the enumerators
  • Market survey report with the finding, conclusions, and recommendations for the above mentioned elements (see specific duties). The structure of the report will be agreed upon with RI staff prior to start of the consultancy. The report should provide a snapshot of market conditions, as agreed through the methodology, as well as a set of short, medium and longer term actionable recommendations to further strengthen and diversify the local market and create the conditions for people seeking to enter the marketplace in either service delivery or manufacturing/production.
  • All raw data files (.csv or .xlsx) as well as scanned copies of all hand-written enumerator reports or survey responses.
  • Any other data collection or analytical instrument developed as a result of this survey.


Tendering documents

Interested consultants/organizations should submit an offer containing the following information:

  • Outline of the proposed methodology and timeline
  • Summary of consultants/organizations previous experience in carrying out similar surveys
  • Examples of previous analysis or reports from similar data collection exercises
  • CVs of proposed consultant(s)
  • Proposed Budget


Submission of offer

Interested consultants/organizations should submit their offer to  or  deliver  to  Relief  International  at  No.  202, U Wisara  Road,  West  Shwegonedine,  Bahan Township, Yangon quoting “Consultant for Market Survey” in the subject line no later than 31 May 2018.

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